Thursday, March 10, 2011

Understanding Sources of Innovation

Dear students,

following up on yesterday's I & E lesson on Perception and Knowledge-based Innovation, please answer the following questions and key in your views under comments.


Perception
1. Why are people's perception difficult to understand?
2. What are the ricks of perception-based innovation?
3. How can we overcome these risks?


Knowledge-Based Innovation

1. why do you think companies are willing to spend millions on research and development (R & D)?

2. How can knowledge-based innovations help companies?


Deadline: 18 March 2011 (Friday)

Thanks!

Ms Lim



14 comments:

  1. Perception
    1. Why are people's perception difficult to understand?
    - Many people think differently so their perceptions might be different and difficult to understand,
    2. What are the ricks of perception-based innovation?
    - The risks are that people with other perceptions might not agree on the innovation.
    3. How can we overcome these risks?
    - We can overcome this risk by using different perceptions and build on the innovation so that everybody's perception-based ideas will be used and there will be less arguments.

    Knowledge-Based Innovation
    1. why do you think companies are willing to spend millions on research and development (R & D)?
    - When the company spends millions of dollars on a research and found out something interesting and use that result to innovate , they could sell their innovation to other companies at a price higher then the money they spent on research. The other companies would sell the product or service to many users at a fair price and if it sells well , they would earn back the money.
    2. How can knowledge-based innovations help companies?
    - Knowledge based companies can help companies in a way that if they had done research on a certain thing , they can know if it sells well in the market , if it does , they can innovate on that product or service to make it a better one , if it doesn't they can use other better ideas to build on the original idea.

    ReplyDelete
  2. 1.people's perception are difficult to understand because people might change their perceptions after some time.
    2.perception based innovations are risky because people different perceptions and it is difficult to innovate something that suits everyone's perception.
    3.the risks can be overcame by innovating accordingly to the perceptions of a group of people only
    1.they research to find better ideas to innovate and earn more money.
    2.when companies have more knowledge, they would know what they should innovate on but, companies with no knowledge would probably innovate blindly and lose money
    liewws

    ReplyDelete
  3. 1) Different people have different perception and sometimes those perceptions were very odd and unique.

    2)It is risky as the perception may not be good to some people and good for the others, hence, the results is unsure to be success.

    3)We can overcome them by having more surveying and more researching of the demands of the market currently. This is to minimize the risk of the product not to the liking of most people.

    Knowledge-Based Questions:
    1) The company probably would be able to use the research results to for designing products for the future use and it possibly could make more money than millions of dollars in the long run.

    2)As the innovations are based on knowledge, it has a higher chance of succeeding, hence they can be able to make money more securely and safely.

    ReplyDelete
  4. Perception
    1. Many people have many different perception and its not easy to find out a common factor. Moreover, perceptions are easy to change and the timing of changing can be pretty fast.

    2. The timing of changes can occur very fast. The first minute,the people like,but the second minute,the people may hate it. It is highly impossible to keep up the timing of perception changes.

    3. We can overcome them by picking out a common perception that is within many people of different ages,backgrounds etc. More surveys conducted may be of some help too.

    Knowledge-Based Innovation
    1.This is so that the results may be better proven as time and effort had been spent on it. The results may also last for a long time,which,products designed from their results are salable for a longer time.

    2. The time frame of changes may not be so quick which makes the products salable for a longer period of time. It is also a steadier way of innovation.

    ReplyDelete
  5. Perception
    1. Why are people's perception difficult to understand?
    Everyone thinks differently thus their perception is difficult to understand example some may think of 1 while others may think of 2 and they might also think their own perception is the correct one thus they might not be able to accept others perception
    2. What are the risks of perception-based innovation?
    People might not be able to agree on one another ideas and people who
    is using or looking at the innovations might have different perceptions from the people who innovated the products and thus though the innovator might think its good but others maybe don't think so
    3. How can we overcome these risks?
    We can overcome by doing some research and survey about what people think of the same products and try to combine them all together

    Knowledge-Based Innovation
    1. why do you think companies are willing to spend millions on research and development (R & D)?
    They want to invent better products so people will buy it as their quality is better no matter the price is if it is good enough
    2. How can knowledge-based innovations help companies?
    It can help company financially and also help in terms of like some sort of bad times as the company may be able to help the country???

    ReplyDelete
  6. Perception
    1. Why are people's perception difficult to understand?
    There are many different perceptions as people are all unique, and they change regularly.
    2. What are the risks of perception-based innovation?
    As perception may change, after we innovated and created products based on the 'old' perceptions, people would not want to buy or accept that product any more as their perceptions might have changed by then.
    3. How can we overcome these risks?
    We can overcome this risks by keeping up-to-date with the current market trends and peoples' perception.

    Knowledge-Based Innovation
    1. why do you think companies are willing to spend millions on research and development (R & D)?
    So that they can innovate new products to outdo their competitors and also to improve their products.
    2. How can knowledge-based innovations help companies?
    They can help sustain the company in the long run and also help to improve their sales.

    ReplyDelete
  7. Perception
    1. People's perception are difficult to understand as they may change constantly and plus people do not show their perceptions outwardly all the time. Lastly, people's perception may vary from people to people.
    2.The risks would be that not everybody would have the same perception and people's perception change with time.
    3. We could constantly update our information and try to create a product that suits the majority of people's perception.

    Knowledge-Based Innovation
    1.I think it is so as to create and safeproof a successful product, so as to not waste money over a doomed product and also to come out with fresh new products so there will be more business for the company than the companies rivals.
    2. The product would more likely become a success and it can stay successful for a longer time. Lastly, it will have a higher chance of gaining the upper hand over the other companies.

    ReplyDelete
  8. Sorry for the late post...:(

    Perception

    1.People's perception can be difficult to understand as humans always have different views about something and their way of looking at something may be different.
    2.The risk of perception is that many people taste change over the years as technology has changed too. Thus, the people's taste may have changed along with the "mordern' trend now.
    3.We can always update ourselves with the latest market trend and the focus point of the consumer(depends on age).

    Knowledge-Based Innovation
    1.I think that companies are willing to do spend millions of dollars on research and development as they want to have the highest percentage or odds to sell their product to the targeted audience. They will also be able to satisfy the young and coming technology age that will maybe eliminate competition.

    2.Knowledge-based innovation can help companies by as they know who and what to sell their products to to have the most success. Thus they will triumph over many companies they can also satisfy the ever so demanding consumers.

    ReplyDelete
  9. Perception
    1) People's perception can be difficult to understand because everyone have different experiences, which sometimes makes us look at things or situation from different perspectives and with different views. Views also change quite fast, so some people's views will differ from others.

    2) The risks are that once a company has started marketing something that is based on perception-based innovation, a society's perception may quickly be influenced by someone or some situation, so the market that uses perception-based innovation has to totally renew their product to a more 'in' one and find a way to sell away the remaining stock. Another risk is that the company may be only using a perception that is agreed by a small handful of people and the demand is not enough.

    3) We must continuously keep up with the times and update ourselves to the newest trend in the market and also have the target consumers, depending on age, perspective or others.

    Knowledge-Based Innovation
    1)Companies are willing to spend millions of dollars on R&D because R&D is very useful, for example, researching on market trends, how to outdo the competition and developing on their products to guarantee a high profit.

    2) This is to help companies market the right thing for the right consumer at the right time. It helps companies to make sure they stay popular in the market and not get outdated and lose out to other newer, younger industries and companies. This guarantees a high sales and profit, and a high demand in the market.

    ReplyDelete
  10. Perception

    1. There are a few reasons to why people's perception are difficult to understand.
    Everyone is unique and no two people are the same. Everyone also think in different perspectives. People do not voice out their whole thought so, other people do not know what they are really thinking in their heads.Thirdly, people change over time, thus their ways of thinking also change with them.

    2. Everything has it risks, so does perception-based innovation. When there are advantages to some people, there will also be disadvantages, therefore, not all people may agree with the innovation. Another risk is that the innovation may not be 'on date' with the likes of people because people's way of thinking change over time.

    3. To overcome these risks, we can 'keep up' with the likes of the people and have a focus and target in mind.

    Knowledge-Based Innovation

    1. I think that companies that spend millions on research and development can innovate more products and have a clearer understanding of what the people nowadays want and need.

    2. Knowledge-based innovations can help companies know whether their products will have a good outcome and how well they will sell, so that they can earn more money. They can also be ahead of others as they know what will attract the most number of people.

    ReplyDelete
  11. Perception
    1. Why are people's perception difficult to understand?
    Everybody would have different perceptions.
    2. What are the risks of perception-based innovation?
    People's perception changes over time as the trend goes and our innovation might no apply to them anymore
    3. How can we overcome these risks?
    We should make sure that our innovation is flexible and can change as its goes along

    Knowledge Based
    1. why do you think companies are willing to spend millions on research and development (R & D)?
    R&D have proven useful in the success of the company.Without research,companies would not know the competition out there,the following trend,and the needs/wants of the consumers.It's always good to invest in these to earn more money.
    2. How can knowledge-based innovations help companies?
    With new knowledge,people would be more interested to buy the product and some of these new knowledge can help improve lives of the consumers and which will attract more customers too

    ReplyDelete
  12. Perception
    1. Why are people's perception difficult to understand?
    Everybody views a thing differently, like a person may think Hello Kitty is cute while others may think its not.
    2. What are the ricks of perception-based innovation?
    It is very risky as a person thoughts may changes from time to time. Like a person thought can be changed with the lastest trend.
    3. How can we overcome these risks?
    Do market research and think in the way a consumer would think. The item invented should also be made in a way that is convenient and suitable for the consumers to use.

    Knowledge-Based Innovation
    1. why do you think companies are willing to spend millions on research and development (R & D)?
    They are willing to spend millions on research and developments so that they know what to invent on, in order to make their invention a success, to attract people to buy it and earn more money.
    2. How can knowledge-based innovations help companies?
    They would have done market research and know what consumers needs and their invention would always be popular by looking into the consumers needs and wants regularly.

    ReplyDelete
  13. Perception
    1. Why are people's perception difficult to understand?
    Everybody's views are different, maybe the things Person A likes are the things Person B dislikes.
    2. What are the risks of perception-based innovation?
    People's perception may change over time, like maybe when the 2003, people were playing playstation but now they are playing I-phone or playstain portable. It can also change daily,depends on mood.
    3. How can we overcome these risks?
    We can do a survey around an area to find out what the people's trend are, we can also do over a few days to see the change of their perception.

    Knowledge-Based Innovation
    1. why do you think companies are willing to spend millions on research and development (R & D)?
    So, they could catch up with the time or maybe be faster than the times, in order to attract consumers for a time until they change their perception.
    2. How can knowledge-based innovations help companies?
    So, we could create more creative products to attract consumers' curiosity and buy them. Also, we could create useful products for their everyday needs.

    -Owen btwfyi

    ReplyDelete
  14. Perception
    1. Why are people's perception difficult to understand?
    The views of person to person may differ.

    2. What are the risks of perception-based innovation?
    People's thinking may change because of many reasons for example the influence of the people around them or the "trend".

    3. How can we overcome these risks?
    We can attempt to change their thinking or we can go along with their thinking.


    Knowledge-Based Innovation
    1. why do you think companies are willing to spend millions on research and development (R & D)?
    They can be more succcessful and reap more benefits from the research.

    2. How can knowledge-based innovations help companies?
    By researching they can understand more about the market/people's thinking to know where and how they can innovate to be more successful.

    ReplyDelete